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Experts commentary and advice on technology.

CRMtechnologyinnovation
Is your Organization Ready for a CRM?
Most people know that when the term “CRM” is used, it refers to enterprise software that is used to manage all your company’s relationships with customers and prospects with the goal of...
CRMinnovationcloud computing
Why Innovation Increases Customer Lifetime Value for Insurance Firms
According to a 2016 survey by Twaweza NGO, the majority of Kenyans cannot afford or do not value medical insurance cover, let alone other types of insurance. Only 18% of those who are...
CRMsalesforcecustomer experience
Salesforce Helps You Manage Your Customer Interactions
Salesforce Helps You Manage Your Customer Interactions You have no doubt encountered the term digital transformation. Most likely, you associate it with the Kenyan government, which has...
techstrategybusiness
Technology Strategy: What It Means For Your Business
In today’s digital age, where more and more businesses are integrating technology into their business processes, any business focused on creating value and driving growth can’t afford to...
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